Zhao Haiying
Company：Sichuan GCL Schwerd Optoelectronics Technology Co.
Job：Director of R&D and Design Department, AALD Member
Company：Sichuan GCL Schwerd Optoelectronics Technology Co.
Job：Director of R&D and Design Department, AALD Member
Personal Profile：
Design is not only about aesthetics, but also a business tool that should be used to serve business with strategic thinking or to teach people something, not just pleasing to the eye is enough. In my team, we often evaluate the quality of a program from the "intention and creativity, thinking logic, the effect of expressive, program landing feasibility and reasonableness" four dimensions for scoring.
I am from the media industry to change profession, by mistake into the lighting industry, found that the light is very interesting is very fun, also fits my personal long-term attention to the field of culture and art design and research. Now is the domestic lighting industry market development of the stock to improve the quality of iteration, accelerated urban renewal and cultural tourism night tour lighting incremental demand period, this market change on the lighting industry design practitioners of the comprehensive requirements of a higher.
Beginning of Membership：
With a student's empty cup mentality, I joined the long-time concern of the AALD family, looking forward to more exchanges and interactions with industry peers and masters and masters, a more in-depth understanding of the professional field of lighting and learning, and in practice to make more excellent cases and works.