China's AIGC Applications Go Southeast Asia! The 12th Workshop Debuts in Malaysia

From September 4 to 5, a Chinese delegation for AIGC application exchange to Southeast Asia set off from Guangzhou and traveled nearly 3,000 kilometers to Kuala Lumpur, Malaysia. The delegation was led by Ma Bin, Secretary-General of AALD and Founder of China Lighting Golden Intelligence; Hu Shunhua, Chief Engineer of New Shanshui R&D Center; and Chen Huijun, Optical Intelligence Architect at China Lighting Golden Intelligence. A cross-border dialogue focusing on the practical implementation of AIGC applications and connecting the design industries of China and Malaysia officially kicked off against the glittering night backdrop of the Petronas Towers.

During the visit, the delegation visited Ritzlite Sdn Bhd in Malaysia and successfully held the 12th AIGC Workshop. Centered on the AI Lighting Workstation (referred to as "A Station"), the delegation delivered theoretical lectures and hands-on training for participants on the practical application of AIGC in lighting design, spatial creativity and commercial scenarios. These new-quality productivity tools and methodologies allowed attendees to directly experience how AI technology boosts both design efficiency and creative boundaries. AST, General Manager of Ritzlite Sdn Bhd, took part in the full session of interactions and expressed high expectations for future cooperation between the two sides in technological innovation, talent development and project delivery.

From left to right: Ma Bin, Wu Chongwei, AST

Hu Shunhua

In addition, the delegation paid a special visit to Guoco Group, a renowned Malaysian enterprise. They held in-depth discussions with Wu Chongwei, Facilities General Manager of Guoco Group, regarding the real needs of local enterprises in lighting and spatial design. Afterwards, the team conducted on-site inspections of local distinctive hotels and commercial complexes to closely examine cutting-edge trends in commercial lighting and spatial design across Southeast Asia, gathering first-hand market insights for the global rollout of China’s AIGC solutions.

This Malaysia trip marks an important stop of the series of exchanges under the initiative “China’s AIGC Applications Go Southeast Asia”. From empowering industries through technology implementation to gaining deep insights into overseas market demands, China Lighting Golden Intelligence and New Shanshui Digital Technology are taking pragmatic actions to bring China’s design and technological strengths onto the international stage. Moving forward, A Station will collaborate with the New Shanshui Digital Technology team to continuously leverage the advantages of new-quality productivity, foster more cross-industry collaboration, further deepen international industrial cooperation between China and Southeast Asian countries in design and technology, and enable more innovative achievements to benefit the global design industry.